Changing a mission statement can be a grueling process. Walk into any corporation and individually ask everyone on management what their company does. Most likely you'll get a different answer from each person. Which can lead to management roadblocks in the writing process.I wanted to test my team, ...
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The words referral and marketing in the same sentence? I know, it sounds contradicting and in most cases it is. But what if you could inspire a referral from your customers with a little incentive that is not obtrusive. The idea is to stay on the mind of your customers and eventually become part o...
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Since arriving at Molding Box a bit more than 8 months ago, I've been afforded many opportunities to exercise some of my business development muscles. We often sit through some intense brain-storming sessions and I'm pleased to see the first of many come to fruition, that being our brand ...
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